We are looking for a Web Experience Manager to take ownership of our website as a key marketing channel. In this role, you will lead our landing pages, drive conversion-focused content creation, and ensure a seamless user experience across websites. You will collaborate closely with cross-functional teams to deliver high-converting, engaging experiences while managing a team of specialists.
Key Responsibilities:
- Own the website as a strategic marketing channel, focusing on structure, content, and continuous optimization for conversion and user experience
- Lead the creation of landing pages for campaigns, promotions, and product launches, including design and content creation
- Write compelling, conversion-oriented English copy that drives action and builds trust
- Set emotional goals for each landing page and content block, guiding text and visual design
- Collaborate with designers, UX specialists, and developers to deliver high-converting, engaging experiences
- Manage a team of up to 5 specialists, including content creators and page builders, ensuring quality and alignment with business goals
- Maintain tone of voice guidelines for consistent communication across teams and markets
- Lead project planning and execution, coordinating across departments using project management tools
- Contribute to broader marketing campaigns by aligning website content with campaign goals
- Use Google Analytics, BI tools, and user behaviour insights to assess website performance and optimise user experience.
Requirements:
- 5+ years of experience in digital marketing, website management, or UX optimization, preferably in fintech or high-performance environments
- Strong English copywriting skills, with experience in creating and reviewing content that drives conversion
- Proven experience optimizing websites for conversion and user experience, with hands-on work on landing pages
- Ability to define and implement a clear tone of voice across channels
- Experience with Google Analytics, BI tools, and campaign tracking.
- Strong project and team management skills.
Will be a plus:
- Knowledge of Spanish or other languages (for translation quality oversight)
- SQL skills for performance analysis.
We offer:
- Attractive monthly salary paid in line with your skills and experience
- A comfortable office in the center of Limassol (Cyprus)
- Medical insurance for our employees and their families
- Access to professional training, conferences, and paid educational courses
- Corporate language courses
- Evening yoga classes in office relaxation space
- Subsidized lunches
- Different corporate events for employees and their children
- Sports events
- Assistance in relocation and visa processing (if necessary)