Brand Manager

Описание вакансии

Main Responsibilities:

  • Development of a marketing strategy, market launch and promotion of the Company’s Gastro brands.
  • Participation in the development, implementation and control of the marketing plan and budget.
  • Insights generation through analysis of internal and external sources.
  • Development and implementation of marketing activities for the assigned brands (including Internet marketing), analysis of their effectiveness.
  • Achievement of planned indicators.
  • Creation of content for visits.
  • Providing the necessary types of promotional activities.
  • Organization of training events for medical representatives with subsequent supervision of the results.
  • Development of strategic partnership with KOL and the most significant medical organizations.
  • Regular market visits, interaction with internal and external stakeholders.
  • Compliance with the requirements of local laws and corporate policies in the conduct of operations and interaction with healthcare professionals and other stakeholders.
  • Evaluation of portfolio and suggesting new product launch.

Key Personal Attributes:

  • Excellent communication skills.
  • Strong negotiation and influencing skills.
  • Networking skills.
  • Strong organizational and planning skills.
  • High sense of responsibility and ownership.
  • Ability to plan multiple products communication and deliver results according to plan.

Minimum Requirements:

  • English level proficiency – upper-intermediate and above (B2+). You should be able to communicate fluently both written and verbal, feel comfortable to defend marketing strategy for products in English.
  • A very good understanding of market trends, ability to conduct competitive analysis of the market/category/subcategory.
  • Strong presentation & communication skills for effective decision making at all levels within the organization and for external stakeholders.
  • Marketing experience and/or education will be a plus.
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