Performance Marketing Manager

Tangem is a high-tech company in the blockchain sector was founded in 2017, headquartered in Zug, Switzerland, with branches in North America, Eastern Europe, and APAC.

Tangem started with the idea of bringing digital assets to the masses using a unique combination of a smartcard-based hardware wallet and mobile applications. Company owns and promotes the technology of hardware cold-wallet for digital assets with secure and simple UX in 220 countries today. Our customers enjoy setup time within 1 minute with the ultimate security level for digital assets on their wallet. Tangem solutions offer multi-support of a growing number of thousands of tokens by a single wallet. SBI Crypto Investment Ltd., the digital asset venture investment company wholly owned by SBI Holdings Inc., has invested $15 million into Tangem in 2019 for mass adoption of blockchain technology.

Key Responsibilities:

• Launch and optimize campaigns across Google Ads (Search, Shopping, Performance Max), Meta, YouTube, Telegram, X, etc.
• Collaborate with designers to improve creatives based on performance.
• Analyze results, test hypotheses, and continuously seek growth points.
• Monitor competitors and trends across international markets.
• Navigate crypto ad restrictions and platform policies.
• Coordinate with analysts and work with prepared analytics.
• Contribute to mobile user acquisition and ASO strategies.

Requirements:

• Strong hands-on experience with Google Ads (Search, Shopping, Performance Max).
• Knowledge of social ad platforms: Meta, YouTube, Telegram, X, etc.
• Experience in crypto marketing or deep understanding of its ad limitations.
• Data-driven mindset, strong initiative, and not afraid to experiment.
• Experience promoting products in global markets (especially Tier-1).
• Upper-intermediate English or higher.
• Experience with mobile app campaigns, AppsFlyer, ASO, Google Play / App Store. - as an advantage

Working conditions:

• Stability, growth, participation in shaping the future unicorn;
• Remote work from any location, schedule based on GMT+3;
• Competitive salary in EUR/USDT