Marketing Manager (CRM & Automation Specialist)

Remote / hybrid. With offices in Riga and Yerevan

About Fastuna

Fastuna specialises in cutting-edge tools for insights specialists, marketers, product managers, and other professionals developing products, services, and advertisements. Our solutions, driven by automation and AI, empower managers to understand their audience quickly, make data-driven decisions, and enhance their products and communications.

Our team of 20 passionate professionals embraces mutual success. We foster a collaborative environment where new ideas thrive, prioritising speed, accuracy, and independence. We operate as partners with our clients, utilising sophisticated methods and technologies while maintaining a friendly and approachable atmosphere.

Due to the extended range of products (including Yasna.ai), tasks and markets, we are currently seeking a Marketing Manager to join our marketing team.

Responsibilities

As a Marketing Manager, you'll spearhead bottom-of-funnel automation, focusing on engaging warm leads through email channels. Your duties will include:

- CRM Management: Handling inbound leads, crafting initial responses, and coordinating meetings with the Client Success team.

- Email Marketing: Creating compelling email templates, setting up sequences, and automating newsletters to nurture prospects.

- Lead Generation: Assisting in various marketing activities such as SMM, online and offline events, paid promotions, content creation and distribution.

Requirements

To excel in this role, you'll need:

- Proficiency in English, both written and verbal, to effectively engage with international clients and prospects.

- Exceptional interpersonal and communication skills to collaborate with internal teams and prospects.

- A minimum of 2 years of proven marketing experience with a track record of success.

- Familiarity with market research concepts; candidates with market research experience will receive priority consideration.

- Knowledge of B2B marketing and experience with SaaS platforms will be an advantage.

- Good understanding of tools for email marketing, CRM, SMM, paid social advertisement, content creation, and webinars.

What We Offer

- Competitive salary and benefits package.

- Opportunity to work in a fast-growing, innovative company.

- Collaborative and supportive work environment.

- Annual corporate and industrial events.