Education & Marketing Manager (Beauty Care Professional)

Henkel Central Asia & Caucasus

Education & Marketing Manager (Beauty Care Professional)

Алматы, улица Масанчи, 78

Метро: Байконур

Описание вакансии

Responsibilities:
  • Defines local PPS strategy and education offer, aligned with regional and international PPS strategic priorities, and collaborates with local sales and marketing on integrated initiatives driving market penetration

  • Plans training in context of business priorities and works with sales management to focus on correct commercial approach to SOW/NCA/Launches

  • Proactively maintains understanding of market developments and product innovation

  • Manages, assesses and develops trainer team / freelancers

  • Builds and manages ambassadors in chosen priority countries

  • Promotes a strong commercial approach to educational activities and critically reviews success of launches, promotions and activities to ensure continual improvement of educational support

  • Plans, directs and monitors development of educational materials, ensuring relevance and consistency, including adaptation and translation of international content

  • Defines channel-specific education offer

  • Manages local events, e.g. trade fairs, hairdressing awards or other industry events

  • Responsible for local PPS Budget

Requirements:
  • A strong background in marketing, sales, or a related field

  • Proven experience in conducting training and master classes

  • Experience in hairdressing and coloration will be an advantage

  • Languages: English – Upper Intermediate / Advanced; Russian - Advanced

  • Microsoft Office user (PowerPoint and Excel)

  • Outstanding communication skills and a proactive approach on a day-to-day basis.

Compensation & benefits:
  • Employment in an international company with well-established corporate values and standards.
  • Flexible work scheme with flexible hours, hybrid work model, and work from anywhere policy for up to 30 days per year.
  • Diverse national and international growth opportunities.
  • Global wellbeing standards with health and preventive care programs.
  • Gender-neutral parental leave for a minimum of 8 weeks.
  • Annual bonus.
  • Meal Allowance.
  • Medical Insurance after probation period.
  • Mobile limit.
  • Up to 30 days paid sick leave per year.
  • Social package (other benefits in accordance with the rules of the company).

At Henkel, we come from a broad range of backgrounds, perspectives, and life experiences. We believe the uniqueness of all our employees is the power in us. Become part of the team and bring your uniqueness to us! We welcome all applications across different races, colors, religions, sexes, national origins, disabilities, veteran statuses, ages, sexual orientations, gender identities and expressions, and other legally protected characteristics.

Навыки
  • Позиционирование бренда
  • Управление ассортиментом
  • Анализ конкурентной среды
  • Анализ эффективности маркетинговых кампаний
  • Событийный маркетинг
  • Английский язык
  • Event Management
  • Training
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